About Us

At Thread Story India, we believe crafting should be easy, inspiring, and accessible to everyone. We provide high-quality craft supplies that help creators bring their ideas to life.

Our journey began in 2018 with a simple passion for crafting. While exploring macramé, we struggled to find good-quality cotton threads that were both durable and affordable. That challenge turned into an opportunity.

In 2020, we started sharing craft supplies through Instagram and WhatsApp. With overwhelming support from our customers, we launched our website in June 2021. Since then, we’ve expanded our range to include unique and hard-to-find materials, including imported products, so makers always have better choices.

Today, Thread Story proudly supports beginners, hobbyists, and small business owners by offering reliable, high-quality supplies that make crafting easier and more enjoyable.


⚕️ Founder – Dr. Vipal Joshi

Dr. Vipal Joshi is a dentist by education and a creator at heart. What started as a hobby alongside her dental career gradually turned into a full-time passion.

During the COVID-19 period, she fully embraced crafting and built Thread Story into a growing brand. After relocating and shifting operations from Mumbai to Gujarat, she focused entirely on providing quality craft supplies to makers.

Today, her journey reflects resilience, creativity, and a deep commitment to supporting fellow creators.